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Banana Boards is a surf shop located by the Banana River on the East Coast of Florida. Its goal is to make surfing a fun experience for surfers of all skill levels.
The Challenge
Design a brand for a surf shop that embraces the fun and welcoming nature of surfing. This brand should reflect a strong sense of community, that encourages surfers of all skill levels to enjoy the sport. The goal is to create a visual identity that feels vibrant, approachable, and captures the joy of being out on the water.
The Logo
The set of marks shown below were made to evoke a feeling of positive energy and fun for all ages.
Full Logo
Board Sticker Logo
Alternate
The Inspiration
Colors and Type
Atlantic
Wave
Sunlight
Sand
Website Overview
The site for Banana Boards is made to be pretty simple. It is intended to be the place for local surfers to check reports, look into new boards, and find fun surf events to attend.
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Social Media Posts
Additional Content
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